At this stage, we presented a pitch of my case studies regarding the planning of my ancillary products, and the ideas that I was going to use. This was effective to our target audience because they can grasp where we got our inspiration form, also, to a understanding of what we aspire to achieve. This was helpful because I was able to received feedback earlier on in the process, therefore, I knew what my target audience is expecting from my CD-digipack. An example of feedback is that the idea was ‘good’ and they could see how it would work as a whole package. Most of the audience liked the fact that I intended to incorporate the Ghanaian flag somewhere on the album cover because "it represents afro beats and the culture". So it will be easy and recognisable compared to other album covers. we also receive some feedback about what would expected form the digipack so that they covey the same representation